Jelly beans are often associated with holidays, but why not enjoy them year-round? I created a fall flavors line and designed an advertising campaign to make these treats more approachable for any season. The campaign features a playful, vibrant color palette and illustration style that makes the ads memorable and shareable on social media. To make sharing even easier, I incorporated a Snapchat/Instagram filter. Every element of this campaign enhances the fun, whimsical spirit of Jelly Belly, celebrating the joy that these candies bring.

While not affiliated with Jelly Belly, this work demonstrates my ability to create successful 360 campaign ideas with engaging and playful imagery.